about cognystockholm

    built by growth people.

    Cogny turns your marketing data into shipped changes and gives every change a verdict. It connects to 72 marketing, analytics, CRM, commerce and CMS tools, proposes the next change from your data, ships it after you approve, and measures it in your own data, closing it as worked, partial, didn't work or inconclusive. Plans run from Free to Cloud at $499 a month.

    01what we believe

    every change gets a verdict. misses included.

    Most marketing tools stop at the report. Cogny makes the change you approve, measures it in your own data and closes it as worked, partial, didn't work or inconclusive. We publish our own record the same way.

    • experiment across the whole stack

      Change it in one tool, measure it in another: ads, analytics, search, email, CRM, site and code, across 72 integrations.

    • from raw data to a shipped change

      A question, one next step, your approval, shipped in the tool. Then a verdict, and the next loop.

    • run it from your own AI

      Claude, ChatGPT, Cursor, Codex or the Cogny app. Cogny keeps the ledger and can run the good loops again.

    The truth ledger: six months of measured outcomes · The verdict ledger: every verdict we have recorded, misses included

    02founders

    two founders.

    The two people who built Campanja and then ran GrowthHackers, a growth agency. Close to two decades each in ad tech and marketing analytics, and one question every client asked: did it work?

    Who founded Cogny?

    Cogny was founded in 2023 by Tom Ström and Berner Setterwall. Before Cogny, Tom was COO and co-founder of Campanja and Berner was its co-founding CTO; Campanja raised a $5M Series A and was acquired by 247.ai in 2015. Between Campanja and Cogny they ran GrowthHackers, a growth agency.

    Tom Ström

    Tom Ström

    Co-founder & CEO

    With a background in ad tech, Tom has spent the last 20 years optimizing online user journeys for some of the world's leading brands. Prior to Cogny, Tom was COO and co-founder of Campanja, which raised $5M in Series A funding and was acquired by 247.ai in 2015. In his early career at Schibsted, he received the Schibsted innovation award, created the internal traffic fund, and set up growth processes for all portfolio companies. Between Campanja and Cogny, Tom ran GrowthHackers, an agency where he worked with startups, scaleups, enterprises and global brands.

    LinkedIn
    Berner Setterwall

    Berner Setterwall

    Co-founder & CTO

    Berner is a software engineer with a passion for building scalable and reliable systems. As the first technical hire at Stay Secure, he worked on security systems before co-founding Campanja as CTO. Between Campanja and Cogny, Berner ran GrowthHackers, an agency where he worked with startups, scaleups, enterprises and global brands. Across Campanja, GrowthHackers and now Cogny, he has spent 18 years in internet marketing and analysis.

    LinkedIn
    03the agency

    growthhackers runs on it.

    GrowthHackers.se is a Swedish growth agency that runs on Cogny. After a site migration: +271% organic clicks in three weeks, measured in Search Console. The agency did the work; Cogny measured it.

    Read the case study

    04listen
    • AI vibe marketing is here

      Berner and Tom on the AIAW Podcast, episode 182: AI vibe marketing, agents, and how data-powered AI is reshaping growth.

      Spotify, 2h 22m
      YouTube
    05the company
    • companyCogny AB
    • sinceFounded 2023 · Stockholm
    • dataStored in the EU, GDPR
    • addressPeter Myndes Backe 16, 118 46 Stockholm

    Where is Cogny based?

    Cogny AB is based in Stockholm, Sweden (Peter Myndes Backe 16, 118 46 Stockholm). It is a Swedish company and processes data under the GDPR; the DPA is at /terms/dpa.

    Security · Privacy · DPA · LinkedIn · X · GitHub

    06media & inquiries

    talk to tom.

    Press, interviews, partnerships, or a general question about Cogny. Tom Ström, co-founder and CEO.

    Press kit · The verdict ledger: our measured record

    open your ledger.