Expert Playbooks

    AI Marketing Playbooks

    Comprehensive strategies and tactics from the team that built AI optimization for Netflix, Zalando, and Momondo.

    12 Playbooks
    50+ Tactics Each
    AI-Enhanced
    acquisition
    Tom Ström

    AI-Driven Customer Acquisition Framework

    Build a data-driven, AI-powered customer acquisition engine that delivers predictable, profitable growth. From ICP definition to channel optimization and conversion, implement systematic acquisition at scale.

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    growth hacking
    Tom Ström

    AI Growth Hacker's Playbook: 50 Proven Tactics

    50 battle-tested growth hacking tactics enhanced with AI capabilities. From viral loops to predictive analytics, learn how AI-augmented growth teams achieve 10x faster experimentation and measurable results.

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    analytics
    Tom Ström

    Multi-Channel Attribution Playbook

    Understand the true contribution of each marketing channel with sophisticated attribution models. Stop undervaluing awareness channels and optimize budget allocation based on full customer journey data.

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    analytics
    Tom Ström

    Predictive Analytics for Marketing Teams

    Implement predictive analytics to forecast customer behavior, optimize marketing spend, predict churn, and make data-driven decisions that drive measurable business growth.

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    analytics
    Berner Setterwall

    AI-Powered Conversion Rate Optimization

    Use AI to identify and fix conversion bottlenecks, predict user behavior, automate testing, and systematically improve website performance for maximum revenue impact.

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    analytics
    Tom Ström

    GA4 Analysis with AI: Data Activation Guide

    Turn GA4 data into actionable insights with AI-powered analysis, automated reporting, and data-driven decision frameworks that drive measurable business outcomes.

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    meta ads
    Berner Setterwall

    Instagram Ads Creative Testing with AI

    Systematic approach to creative testing on Instagram using AI tools, automated frameworks, and data-driven optimization for maximum engagement and conversion.

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    meta ads
    Tom Ström

    Facebook Campaign Structure for E-commerce

    Optimal Facebook campaign structure for e-commerce businesses with AI optimization strategies, scaling tactics, and proven frameworks for maximizing ROAS.

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    meta ads
    Berner Setterwall

    Meta Ads AI Automation Playbook

    Complete guide to automating and optimizing Meta Ads campaigns with AI tools, machine learning, and intelligent automation strategies for maximum ROI.

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    google ads
    Tom Ström

    Quality Score Optimization with AI

    A systematic playbook for using AI and automation to improve Google Ads Quality Score across all dimensions: expected CTR, ad relevance, and landing page experience. Drive lower CPCs and better ad positions through intelligent optimization.

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    google ads
    Berner Setterwall

    AI Bid Management Automation for Google Ads

    Master automated bid management with AI to maximize ROI, reduce costs, and scale your Google Ads campaigns. A complete playbook covering Smart Bidding strategies, custom algorithms, and advanced automation techniques.

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    google ads
    Tom Ström

    Complete AI-Powered Google Ads Optimization Playbook

    A comprehensive playbook for leveraging AI and machine learning to optimize every aspect of your Google Ads campaigns, from bidding strategies to ad creative testing and audience targeting.

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