integrations X Ads
X Ads, pipeline-aware. Audiences your AEs actually close.
Cogny reads X Ads and makes the change you approve, through 38 tools, from your own AI or the Cogny app. Then it measures the change in your data and gives it a verdict.
what it can touch.
- 16reads
- Lists all X ad accounts accessible by the current user.
- Get funding instruments (payment methods) for an ad account.
- List X Ads conversion pixels (Web Event Tags) on an account.
- Search X Ads location targeting values.
- 17changes
- Upload a video / image / GIF to X's media library and return a `media_key` usable in `create_card` (MEDIA component) and `create_tweet` (`media_keys`).
- Create a new campaign.
- Update an existing campaign.
- Update a campaign's status (pause, activate, or set to draft).
- 5removes
- Delete a campaign.
- Delete a line item.
- Stop promoting a post.
- Delete a tailored audience.
all 38 tools, with what each does and known gaps
what it reads.
- X AdsCampaigns, Line items
- CRM (HubSpot etc.)Pipeline outcomes
- GA4Conversion attribution
Read side by side, so a change in X Ads can be judged by what moved somewhere else.
what it proposes.
- Pause-line-itemLine items with high CPA and decaying engagement.
- Budget-shiftMove spend between campaigns based on conversion outcomes.
- Archive-campaignOld campaigns sucking budget without converting.
what it replaces.
How a X Ads review is done by hand today:
- Open X Ads Manager. Filter by campaign, last week.
- Cross-check engagement and conversion data.
- Spot underperforming line items.
- Open campaign settings. Pause / adjust budget — by hand.
With Cogny you ask once, approve one change, and get a verdict three days later (seven for pages, posts and products).
then a verdict.
- You ask, or a Loop runs on schedule.
- Cogny proposes one change.
- You approve. It ships in X Ads.
- Three days on, seven for pages, posts and products, it is measured.
- worked
- partial
- didn't work
- inconclusive
Misses stay on the record. Every plan, Free included.
questions.
Does Cogny replace X Ads?
No. You keep X Ads. Cogny connects to it over MCP and works on top of it.
Does it change anything without asking?
From your own AI client, that client asks before a write. In the Cogny app, write tools ask first by default, set per tool. Any tool can be blocked in Settings → Integrations, and every write is logged with the tool, time and result.
How do I know a change worked?
A launch (a new campaign, ad or similar) becomes a measured ticket on its own, from your own AI or the Cogny app; for other changes your AI offers to register them. Three days later (seven for pages, posts and products) the ticket is measured in your connected data and closed as worked, partial, didn't work or inconclusive.
Which plan do I need?
Any. Free includes 15 MCP calls a month, no card. Solo is $9/mo with MCP unmetered under fair use. Cloud, $499/mo, adds a team workspace, scheduled reports and generated tickets.
Which AI clients can use it?
Claude (Claude Code or a Claude.ai connector), ChatGPT, Cursor and Codex, or the Cogny app. In Claude Code it is one line: claude mcp add --transport http cogny https://app.cogny.com/mcp, then authorise in the browser and connect X Ads in Cogny.
Can it run every week on its own?
Yes. On Solo, Cogny AI and Cogny Pro, a finished chat can become a Loop that reruns on a schedule, and each run is its own measured ticket. Cloud adds scheduled reports and automations for a team.
What can't it do in X Ads?
The tool list ends with a "Known gaps" section: what is not covered yet. Your agent can ask for anything missing with request_feature.
pair it with.
see a X Ads demo on your data.
For teams on Cloud. Tell us what you want done in X Ads; we come to the call with it running on your data.
On your own? Start free, no card. · 38 tools