growth analytics software
growth analytics that ends in a shipped change, and a verdict.
Cogny is the marketing analytics platform that turns raw performance data into a prioritised list of growth actions. Not insights to interpret: concrete tickets with the supporting data, expected impact, and one approval to make the change.
If your Google Ads Quality Scores are “Below Average”, your CPC is higher than it should be, and you've spent with zero conversions, Cogny finds the structural failure and tickets the exact fix.
diagnose
the structural failures that kill Google Ads performance.
- 01
Quality Scores are “Below Average”
Cogny maps every keyword to its landing page and flags relevance mismatches, so you see which pages need content changes to match search intent. - 02
CPC far above what competitors pay
Low Quality Scores inflate CPC. Cogny finds the root cause (ad relevance, landing page experience, CTR) and proposes the targeted fix. - 03
Spend with zero conversions
Every campaign is checked for conversion-path failures: missing landing pages, broken tracking, mismatched intent. Then the fix is ticketed. - 04
No time to act on data
Cogny does the analysis. You get a prioritised list of actions, not a pile of CSVs. One approval and the change is live.
how cogny does it
growth analytics that ships the fix.
- 01
cross-channel, not siloed.
Google Ads, Meta, SEO and email read together, out of 72 integrations. Find cannibalisation, missed synergies and attribution gaps. - 02
from raw data to an executed action.
Three steps, no BI team, no analyst, no dashboard to interpret: connect, ask, approve. - 03
measured, then kept.
Every shipped change is measured three days later and closed with a verdict. Run it from your own AI or the Cogny app.
marketing analytics platform features
Growth analytics built for performance marketers, not data scientists.
Growth Tickets, not dashboards
Every insight becomes a concrete action item. No translating charts.Cross-channel intelligence
Google Ads, Meta, SEO and email analysed together, not in silos.Quality Score improvement
Finds landing page relevance gaps, ad copy mismatches and keyword-to-page misalignment.Spend efficiency audit
Pinpoints spend on keywords with no conversion intent and proposes where it should go instead.Campaign experiments
Approve one and Cogny makes it (a bid change, a budget shift, an ad copy test), then measures the result.Attribution clarity
See which touchpoints drive revenue, beyond last-click, across the funnel.
why every keyword has a “below average” landing page score
Google’s Quality Score grades your landing page on how well it matches the search intent behind each keyword. When every keyword points to a generic homepage or pricing page, Google sees little relevance, and you pay more per click for it.
Cogny maps each active keyword cluster to the landing page it needs. When a purpose-built page doesn’t exist, it creates a Growth Ticket with the content structure that satisfies the intent: H1, body copy, schema markup and a CTA matched to what the searcher expects.
Google re-scores after a page changes, which can take weeks; Cogny measures the change against your own data when it closes the ticket.
Cogny vs DIY vs an agency
| Cogny | DIY | Agency | |
|---|---|---|---|
| Reads all your marketing data | Yes, live | Exports by hand | Depends on the agency |
| Landing page recommendations per keyword cluster | Yes | By hand | Depends on the agency |
| Quality Score diagnostics | Yes | By hand | Depends on the agency |
| Makes the change after your approval | Yes, in the platform | You do it | On their schedule |
| Measures each change | Every ticket gets a verdict | If you track it | In their report |
| Retainer | None | None | Usually |
| Monthly cost | from $9 | your time | a retainer |
everything Cogny does for your marketing stack
- Google Ads AutomationBids, budgets and keyword expansion, each change measured.
- AI Marketing ToolThe full platform: connect every channel, get growth tasks, execute.
- AI AgencyAgency work without the retainer, measured in your own data.
- AI Content MarketingContent built on your first-party data.
- AI SEO ToolRank in Google and get cited by ChatGPT.
- AI Search DominanceSEM, SEO and content, working together.
the record.
works with.
questions.
What is growth analytics software?
Growth analytics software connects your marketing data sources (Google Ads, Analytics, Meta and so on), analyses performance across channels at once, and surfaces actions ranked by expected business impact. Unlike BI tools that leave you to interpret dashboards, Cogny proposes specific Growth Tickets: concrete actions with the supporting data and expected impact, made in the platform once you approve, then measured.
How does Cogny improve Google Ads Quality Scores?
Cogny maps active keywords to their landing pages and looks at the three Quality Score parts: expected CTR, ad relevance and landing page experience. Where landing page experience is "Below Average", it finds the mismatch between keyword intent and page content and writes the changes needed. Better relevance lowers CPC and improves ad rank without raising bids.
Can growth analytics software replace a marketing agency?
Cogny does much of the analytical and execution work agencies charge retainers for: campaign audits, experiment design, bid and budget changes, and measuring the result. Many teams use it to reduce agency spend. For strategy and creative direction, a lean internal team or a specialist is still valuable alongside it.
What marketing platforms does Cogny integrate with?
Cogny connects 72 integrations, including Google Ads, Google Analytics 4, Google Search Console, Meta Ads, LinkedIn Ads, TikTok Ads, Shopify, HubSpot, Klaviyo and BigQuery on Cloud. All of them can be read together, so cross-channel opportunities that no single platform shows come up in one place.
fewer dashboards. more verdicts.
Connect Google Ads and ask where the spend leaks. The first ticket can be on the board the same day.
claude mcp add --transport http cogny https://app.cogny.com/mcpFree $0, no card · Solo $9 · Cogny AI $18, 150 credits · Cogny Pro $90, 1,500 credits · Cloud $499, 5,000 credits, for teams. Compare plans